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Lasse Leponiemi

Chairman, The HundrED Foundation
first.last@hundred.org

MAGOS

Engaging first language classes for every student, made possible by edtech accessible to any teacher

Educational inequality and early literacy failure disproportionately affect vulnerable and migrant students. Magos addresses this through a gamified hybrid platform that integrates with official early learning curricula. By using artificial intelligence to deliver personalised literacy pathways, the solution ensures foundational language acquisition for all children and reduces teacher workload.
Global Collection 2026
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Overview

HundrED has selected this innovation to

HundrED Global Collection 2026

Updated October 2026
Created by

Class of Wonders

Visit Organisation's Site
Web presence

4

Countries
Students basic
Target group
We envision empowered school systems where every child has access to engaging learning experiences that ignite a passion for learning and unlock their full potential. A system where no child leaves without the foundational literacy and numeracy skills they need to succeed, regardless of their background. Ultimately, the vision is to establish a universally accessible model where structural inequality is dismantled at the foundation.

About the innovation

Why did you create this innovation?

We created this innovation to address the critical pedagogical gap that occurs during the transition from early childhood education to primary education, a phase that dictates long-term academic success. Evidence indicates that 25 percent of students fail to reach the minimum level of functional reading, and children entering primary school without foundational pre-reading skills are three times more likely to fall behind. This early gap disproportionately affects vulnerable demographics, including students in socio-economically disadvantaged areas and neurodivergent learners, who face school exclusion rates 60 percent higher than their neurotypical peers. The traditional educational paradigm expects the child to be ready for the school. We developed Magos to reverse this logic, ensuring the school is ready for every child through 3 strategic pillars, such as: 1) the delivery of a preventive literacy vaccine that provides early, high-frequency exposure to pre-reading competencies through evidence-based gamification; 2) the promotion of radical inclusion for neurodivergent students by deploying a tool specifically designed with accessible interfaces and artificial intelligence-optimised learning paths; and 3) the empowerment of teachers through an autonomous facilitator model, where motivational design enables students to learn independently, allowing educators to provide targeted individual support.

What does your innovation look like in practice?

MAGOS is a game-based learning platform built on one core principle: to reach kids from all contexts, we need to make them intrinsically motivated. For that we made a game that is a learning platform and not the other way around.

In class, groups of students share a computer or tablet to access an intuitive, web-based platform with state-of-the-art UX design that challenges each student to explore a "land of magic" in perfect autonomy. Taking turns, each student is presented with a personalized sequence of reading, writing, listening, and grammar exercises that they must solve in weekly sessions throughout the school year in a collaborative manner.

From the teacher's point of view, MAGOS is a useful turnkey curricular educational resource, adapted to each student's level, pace, and motivation. By providing a level of complete autonomy to the students, the teacher can "multiply" in the classroom with the individual feedback the game provides, which also frees the teacher to support the students who need it most, while providing real-time data on each student's performance.

How has it been spreading?

The spread of Magos relies on a systemic growth model that combines institutional B2G partnerships, direct engagement with public schools, and rigorous validation through outcome-based funding. Since its commercial launch in August 2023, the platform has scaled across the Iberian Peninsula, reaching over 25 percent of public school clusters in Portugal and 4 percent of public schools across all 17 autonomous regions in Spain. The adoption trajectory follows 3 expansion vectors, such as: 1) central public procurement and GovTech partnerships, including a project delivering the gamified user experience for Portugal's national digital platform serving 1.5 million students; 2) outcome-based social investment mechanisms, such as Social Impact Bonds backed by public bodies and private foundations; and 3) direct organic adoption driven by teachers, maintaining a 94% school retention rate and an 87 percent effective weekly usage rate. Globally, the innovation is expanding its footprint through active pilots and implementations in Latin America and Africa, including projects in Brazil, Guinea-Bissau, and Mozambique. This strategy ensures rapid, sustainable dissemination without reliance on traditional sales channels.

How have you modified or added to your innovation?

To address the 160 percent increase in migrant students within our operational context over the last five years, we modified our core platform to create the Magos for All initiative. One third of these new students do not speak the host language natively, leading to severe performance gaps and an increased risk of school exclusion. We expanded the original tool to support the teaching of the host language as a non-native subject directly within the mainstream classroom. This expansion was achieved through 3 technical and pedagogical additions, such as: 1) the creation of over 2000 new interactive exercises specifically designed for non-native learners; 2) the integration of more than 100 hours of evidence-based activities fully aligned with the official non-native language curriculum; and 3) the implementation of personalised learning paths powered by artificial intelligence, which automatically adapt to different proficiency levels ranging from complete beginner to intermediate. This modification ensures that migrant students can work autonomously alongside their native-speaking peers, fostering inclusion without requiring segregated learning environments. By adapting the content and upgrading the adaptive algorithms, the platform now provides educators with a scalable diagnostic tool to manage high linguistic diversity, targeting a validated outcome where 80 percent of these vulnerable students achieve academic success.

If I want to try it, what should I do?

For Teachers in Spain, Portugal and Brazil,

If you are part of a public school in Spain, Portugal, or Brazil you can start using our freemium versions of the curricula in Portuguese (PT or BR) Spanish, Catalan, and Valencian. Register your class at:
https://magos.website/info/
https://br.magos.website/br

For Public Policy Leaders

If you are a public policy leader or a representative for innovation in public education, please contact us at info@classofwonders.com or on LinkedIn to book a meeting with us.

Impact & scalability

Impact & Scalability

MAGOS effectively boosts foundational literacy and student motivation through its hybrid mix of print and gamified digital tools, proving impactful across diverse learners. Its low-cost, teacher-friendly model scales well through public schools and partnerships. With stronger literacy outcome data and clearer adaptation guidelines, it could expand confidently worldwide.

HundrED Academy Reviews

MAGOS boosts student motivation, performance, and digital-social skills through collaborative, gamified first language learning; fosters peer interaction, teamwork, and engagement. Visible improvements reported by teachers within 8 weeks.

MAGOS scales easily via partnerships, with low tech needs and teacher-friendly tools. It is already in 20% of Portuguese public schools and is expanding to Spain, Africa, and Latin America.

- Academy member
Academy review results
Impact
Scalability
Exceptional
High
Moderate
Limited
Insufficient
Exceptional
High
Moderate
Limited
Insufficient
Read more about our selection process

Media

Link
Magos se alza con el Primer Premio Magallanes-Elcano de Innovación Social 2026 | Hoy
https://www.hoy.es/sociedad/magos-alza-primer-premio-magallanes-elcano-innovacin-social-20260916155603-vi.html?ref=https%3A%2F%2Fwww.hoy.es%2Fsociedad%2Fmagos-alza-primer-premio-magallanes-elcano-innovacin-social-20260916155603-vi.html
Link
Magos se alza con el Primer Premio Magallanes-Elcano de Innovación Social 2026
http://www.gentedigital.es/sevilla/noticia/4400640/magos-se-alza-con-el-primer-premio-magallanes-elcano-de-innovacion-social-2026/
Link
Magos se alza con el Primer Premio Magallanes-Elcano de Innovación Social 2026 | Salamancahoy
https://www.salamancahoy.es/sociedad/magos-alza-primer-premio-magallanes-elcano-innovacin-social-20260916155603-vi.html?ref=https%3A%2F%2Fwww.google.com%2F
Link
https://players.brightcove.net/55814260001/rkDAq3Wf_default/index.html?videoId=6405152353112
Link
"Class of Wonders" já em 20% das escolas públicas
https://observador.pt/programas/emissao-especial/class-of-wonders-ja-em-20-das-escolas-publicas/
Link
Como uma startup portuguesa está a conquistar o mundo com jogos que ensinam a aprender - 24 Notícias
https://24noticias.sapo.pt/tecnologia/artigos/como-uma-startup-portuguesa-esta-a-conquistar-o-mundo-com-jogos-que-ensinam-a-aprender
Link
Projeto "Magos for All" chega a mais de 4.000 alunos já em 2026, com vista a impactar 260.000 em todo o país em 2028
https://www.cm-estarreja.pt/noticias/10681
Link
La US y la Fundación Labme entregan los VII Premios Magallanes-Elcano de Innovación social | Universidad de Sevilla
https://edwww.us.es/actualidad-de-la-us/la-us-y-la-fundacion-labme-entregan-los-vii-premios-magallanes-elcano-de
Link
Magos se alza con el Primer Premio Magallanes-Elcano de Innovación Social 2026 | El Diario Montañés
https://www.eldiariomontanes.es/sociedad/magos-alza-primer-premio-magallanes-elcano-innovacin-social-20260916155603-vi.html?ref=https%3A%2F%2Fwww.eldiariomontanes.es%2Fsociedad%2Fmagos-alza-primer-premio-magallanes-elcano-innovacin-social-20260916155603-vi.html
Link
Magos, ganador del Primer Premio Magallanes-Elcano de Innovación Social 2026
https://cadenaser.com/andalucia/2026/09/17/magos-ganador-del-primer-premio-magallanes-elcano-de-innovacion-social-2026-radio-sevilla/
Link
Magos se alza con el Primer Premio Magallanes-Elcano de Innovación Social 2026
https://www.europapress.es/andalucia/noticia-magos-alza-primer-premio-magallanes-elcano-innovacion-social-2026-20260916162302.html
Link
Magos se alza con el Primer Premio Magallanes-Elcano de Innovación Social 2026
https://www.abc.es/sociedad/magos-alza-primer-premio-magallaneselcano-innovacion-social-20260916175907-nt.html?ref=https%3A%2F%2Fwww.abc.es%2Fsociedad%2Fmagos-alza-primer-premio-magallaneselcano-innovacion-social-20260916175907-nt.html
Update
https://www.youtube.com/live/24c-EGZeNrk
Update
https://open.spotify.com/episode/2lQqPzM32CET9gco9Ic7rx?si=CzXSJD-yTMukRH87bFvf1Q&nd=1&dlsi=20162d566705436b
Link
“Aprender é uma atividade social, é como ir ao ginásio da cabeça”: startup portuguesa torna escola mais inclusiva com jogos educativos
https://expresso.pt/podcasts/o-futuro-do-futuro/2025-07-01-aprender-e-uma-atividade-social-e-como-ir-ao-ginasio-da-cabeca-startup-portuguesa-torna-escola-mais-inclusiva-com-jogos-educativos-3c2b03f5
Show more

Implementation steps

1. The teacher registers the class
The teacher registers the class, setting each student's starting point (it can be the expected level for the student's grade or lower if the student needs to recover previous skills).
The registration is easily done in the teacher's page in MAGOS.
When the registration is finished, the teacher can download the students' MAGOS access codes (see step 2).
2. The teacher gives each student their individual access code + the optional "Great Book of Magic"
After registering their class, the teacher only needs to download the students' individual access codes to the digital platform (see previous step 1) and share them with the students. If physical books were ordered, the teacher will receive them at the school address (one per student).
3. Students log in to the platform
Working in pairs and sharing a computer or tablet with an Internet connection, each student logs in to the platform using the unique access code provided by their teacher (which acts as a password).
4. Students play and learn in weekly classes
Sharing a computer or tablet (with Internet connection and shared screen function) with other students, each student in the class complete reading, writing, grammar, and listening gamified exercises, also collaborating with other students in the class through a peer learning feature.
The learning sequence presented to each student is responsive to the student's initial skill level and pace of progress throughout the school year.
5. The teacher monitors the students' progress
On the teacher page in the MAGOS platform, the teacher can access individual student performance data in real time.

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