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Lasse Leponiemi

Chairman, The HundrED Foundation
first.last@hundred.org

Caçadores de Virtudes | Virtue Hunters

Turning character strengths into everyday actions through science, stories and school practice.

Caçadores de Virtudes is an evidence-based character education program that helps children turn virtues and character strengths into daily action. Combining positive psychology, neuroscience, storytelling, guided dialogue and practical challenges, it equips teachers and families with a simple, engaging method to strengthen wellbeing, self-regulation, relationships and responsible choices.

Overview

Information on this page is provided by the innovator and has not been evaluated by HundrED.

Updated September 2026
Web presence

2026

Established

1

Countries
Students early
Target group
I hope to see education move from simply telling children what is right to intentionally creating opportunities for them to recognize, choose and practice what is right. Schools devote enormous effort to academic knowledge, yet children are also learning every day how to respond to frustration, cooperate, persevere, act fairly, care for others and make responsible choices. These moments should not be treated as secondary to education. They are part of human development. Through Caçadores de Virtudes, I hope character education becomes an intentional part of everyday learning, connected to literature, movement, dialogue, creativity and real experiences rather than limited to occasional lessons about values. I also hope children become active participants in this process. Instead of receiving ready-made definitions of virtues, they should have opportunities to question, create, experience consequences, express their ideas and reflect on their choices. Ultimately, the change I seek is simple but profound: schools that do not only prepare children to know more, but also help them develop the strengths and judgment needed to use what they know wisely. Education should not only ask, “What does this child know?” It should also ask, “Who is this child becoming?”

About the innovation

Why did you create this innovation?

Schools often teach children what values mean, but knowing the meaning of honesty, perseverance, kindness or fairness does not necessarily mean being able to recognize and apply them in real-life situations. Caçadores de Virtudes was created to bridge this gap between knowing and choosing.

The innovation grew from my experience as a teacher and from my studies in Positive Psychology, neuroscience and education. I wanted character strengths and virtues to become more than concepts discussed in class. Children needed opportunities to identify them in stories, observe them in everyday situations, make choices, cooperate, create, reflect and gradually recognize these strengths in themselves and others.

I began developing this educational journey in 2020 and have continuously refined it through classroom experience. Since 2024, it has been implemented at EMEF Arthur Azevedo, a public school in São Paulo, Brazil.

Caçadores de Virtudes therefore uses literature, dialogue, movement, creative production and real-life experiences to make character education concrete, engaging and connected to children's everyday lives.

What does your innovation look like in practice?

Caçadores de Virtudes transforms the school environment into a space where children can recognize, discuss and practice character strengths and virtues.

Literature and storytelling introduce characters, dilemmas and choices. Guided conversations help students connect these situations to their own experiences. The learning then moves beyond discussion through cooperative games, physical challenges, theatre, creative activities, writing, student-produced books and collective projects.

A recurring educational sequence guides the experience: recognize, choose, act and reflect. Children first notice a strength or virtue in a story or situation, discuss possible choices, experience activities in which cooperation, perseverance, fairness, empathy or other strengths become relevant, and finally reflect on what happened and why.

Students are not only recipients of information. They create texts, artwork, presentations and other productions that express what virtues and strengths mean in their own language.

The methodology can be integrated into everyday school life and adapted to different ages while preserving the same principle: character develops through meaningful opportunities to make choices and reflect on them.

How has it been spreading?

The innovation has developed primarily through sustained implementation and continuous refinement rather than rapid expansion.

I began developing the educational approach in 2020, progressively connecting character strengths, virtues, literature and experiential learning. Since 2024, Caçadores de Virtudes has been implemented at EMEF Arthur Azevedo, a public school in São Paulo, Brazil, across different elementary school grades.

The methodology has gradually expanded through new stories, classroom activities, cooperative experiences, student productions, theatre, physical challenges and educational resources. A book was also developed as one of the tools supporting the methodology.

The experience is now entering a new stage of dissemination. The project has been documented for presentation to educators and educational communities, and it was accepted for presentation at the 17th ICLOC Congress in Brazil in 2026.

Rather than claiming scale that has not yet been achieved, our next goal is to make the methodology clearer, more transferable and easier for other educators and schools to implement while developing stronger ways to document its outcomes.

How have you modified or added to your innovation?

Caçadores de Virtudes has evolved continuously since its first development in 2020. It did not begin as a fixed program. Classroom observation helped me understand which experiences made abstract ideas about character more meaningful to children.

Over time, I added literature and storytelling, guided reflection, cooperative games, physical challenges, theatre, creative production and student authorship. The methodology gradually moved from teaching children the names and meanings of virtues toward creating situations in which they could recognize strengths, consider alternatives, make choices and reflect on their actions.

Student participation also became increasingly important. Children began producing texts, artwork, books, presentations and other artifacts rather than simply completing predetermined activities.

The innovation continues to evolve through classroom practice. The current stage focuses on organizing the methodology more systematically, documenting implementation and strengthening ways of observing and evaluating its educational outcomes, while maintaining the flexibility that allows teachers to adapt activities to their students and context.

If I want to try it, what should I do?

Start with one character strength or virtue that is meaningful in your students' everyday lives.

Introduce it through a story, character or situation that presents a genuine choice or dilemma. Instead of immediately explaining the “correct” answer, invite students to identify what is happening, discuss different possibilities and consider the consequences of each choice.

Then create an experience in which the strength can become visible in action. This may be a cooperative challenge, game, movement activity, creative task, theatre scene, writing activity or real classroom situation.

After the experience, invite students to reflect: What happened? What choices were made? Which strengths appeared? What could have been done differently? Where might we encounter a similar situation outside the activity?

Finally, encourage students to express their understanding through drawings, texts, stories, presentations or other forms of authorship.

The essential sequence is simple:
Recognize → Choose → Act → Reflect.

Teachers can begin with a single activity and gradually integrate the approach into literature, Physical Education, classroom projects and everyday relationships. The book is one possible tool. The innovation is the educational process behind it.

Implementation steps

Choose a character strength or virtue
Begin by selecting one character strength or virtue that is relevant to the children’s age, current experiences or classroom context. The goal is to connect character education to situations children can recognize in their everyday lives.
Introduce the strength through a story
Use a story, book, character or meaningful situation to introduce the selected strength or virtue. Present a dilemma or choice that allows children to identify the strength in context rather than simply memorizing its definition.
Create dialogue around choices
Invite children to discuss the story or situation through open-ended questions. Encourage them to identify possible choices, consider consequences and recognize how different character strengths could influence what a person decides to do.
Turn the strength into an experience
Create an activity in which children can put the strength into action. Use cooperative games, movement challenges, creative tasks, role-play or classroom situations that require choices, interaction and participation. The goal is to move from talking about character to experiencing it.
Reflect on the experience
After the activity, invite children to reflect on what happened. Ask what choices were made, which strengths appeared, what consequences followed and what could have been done differently. Reflection helps children connect the experience to situations beyond the activity.
Transform reflection into authorship
Invite children to express what they learned through drawings, texts, stories, presentations, books or other creative productions. Authorship helps children give personal meaning to the strength and turns reflection into something visible that can be shared and revisited.
Bring the strength into everyday life
Encourage children to recognize and practice the strength in everyday situations at school, at home and in their relationships. Revisit previous experiences when new situations arise, helping children understand that character develops through repeated choices, reflection and practice over time.

Spread of the innovation

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